I recently came across a video by Lauren Nicole on IG where she boldly spoke about the stereotype of plus-size women being confined to a box of “an older woman who lost her way and wants to cover her body”. Although I wholeheartedly agree with her, that’s just not the case. We are proud and bold with our curves. No more are the days have hiding in all black because it was the only option outside of the awful florals and stripes.
I know I can only speak for myself, but I know I didn’t want to shop in the same stores as my mom and aunites (and I still don’t). I knew that those stores were just the stepping stone to what was to come, but my question is are we back to these days? I remember going with my friends and only being able to buy accessories because there was never a store that catered to me or carried sizes that fit. And when there was, it was hidden in a dark corner of the department store like an afterthought. It made me feel like the token “fat friend” every time. Don’t get me wrong, I always had fun at the mall, but it was a constant reminder that I had to settle for whatever was available.
Fortunately, Torrid was the first store that I seemed like it was for me (I still remember that neon green top I wore to my sweet 16), then stores like Forever 21 and H&M started offering “extended” sizes, and Fashion To Figure revolutionized the game by opening multiple stores along the east coast. They had pieces that spoke directly to me and my curves, and it was a breath of fresh air. However, since 2020, many businesses have closed down, making it even more challenging for plus-size women to shop. While Target has been doing an excellent job with its designer collections and clothing options, most of us still have to resort to online shopping and deal with the stress of sizing, quality, and shipping. Will we ever have more than one store in the mall that’s dedicated to us and JUST us? I’m thankful for the progress that’s been made, but what’s the next?